#supportLocal and look absolutely fabulous doing it
With such a dizzying array of international skincare brands hitting our shelves, skin-saving elixirs from even the most ambitious local entrepreneurs can get lost in the aisles. And we’re all the worse for it, drained by sky-high pricing, import fees, and a weakening Ringgit that flows outwards as opposed to re-circulating and nourishing the local economy. To save yourself (and your wallet) the trouble, we’ve compiled a list of Malaysian skincare brands with some truly stunning formulations that go toe-to-toe with the Fentys and the Rhodes of the beauty world.
Regardless of your skin type or concerns, our list has you covered; with brands boasting everything from all-vegan formulations, acne-busters, and rich ceramide hydrators that’ll leave your skin plumper than a peach.
Image credit: @chucks.co
CHUCK’S
The self-titled brain baby of influencer-turned-entrepreneur, Jane Chuck, this relative newcomer in the skincare scene has quickly risen to prominence on social media – thanks in large part to her brand’s deliciously ingenious marketing campaigns.
Whether you’re investing in Chuck’s Better Body Butter Stick that evokes the mouthwatering imagery of freshly buttered toast, or the fragrant, starchy staple that is the Off-Duty Rice Cleansing Balm, you can bet this businesswoman puts her money where her mouth is.
Image credit: @chucks.co
LUMI BEAUTY
Their tagline, “Gleam Before Glam”, encapsulates Lumi Beauty‘s brand ethos to a T. Instead of relying on highlighters and foundations, Lumi Beauty wants you to let your skin to tell the story.
Founder Chryseis Tan touts a skin-deep beauty focus that has penetrated the market with great success since their conception in 2020. A consistent bestseller, their award-winning Vitamin Glow Super Serum is designed to deliver a luminous, glass-skin finish with only cruelty-free ingredients.
Image credit: @mylumibeauty
CLEF BEAUTY
With a beauty market that grows increasingly saturated, it can be difficult to tell harmful from helpful, especially when it comes to products’ ever-lengthening ingredients lists.
Hyper-attuned to a growing distrust amongst discerning consumers, CLEF Beauty – short for “CLean and EFfective Beauty” – cuts through the noise with a clear message of quality ingredients and optimal results.
Image credit: @clefbeautyofficial
ALLUSKIN
Hot and humid doesn’t always translate to oily and well-moisturised skin.
If you’re grappling with dryness and sensitivity despite the sweltering climate, Alluskin, formulated by Dr. Nurul A’in binti Sa’ari (also known as Dr Aen), offers an advanced alternative, with skincare designed to restore balance and comfort to the most finnicky skincare concerns.
Image credit: @alluskinofficial
GLOW GEN
Forget the generational labels – everybody wants to be part of the Glow Gen!
Their emphasis on a minimal but effective routine leaves more time in your day for fun and whimsy; a philosophy reflected in everything from the holographic packaging on their Daily Repair Moisturiser, to the cutout Cloud Covers pimple patches that ensures no zit will rain on your parade again.
Image credit: @glowgen.co
CUURA
Achieve a CUURA-ted Glow with skincare that combines honesty, innovation, and gentle care.
Their all-natural, vegan formulas are designed to nurture your skin with the purest ingredients, delivering a radiant and healthy complexion while upholding the highest ethical standards. Embrace a skincare routine that prioritises both efficacy and integrity, allowing you to glow with confidence and conscience.
Image credit: @cuuraofficial
YELLO SKINCARE
Better known today as a delicious cornerstone of Indian cuisine, Turmeric has a rich history as a versatile ingredient in ancient practices, being used as a condiment, cosmetic, and cure.
At Yello Skincare, the power of turmeric takes center stage, with their skincare products harnessing this star ingredient’s time-tested anti-inflammatory and brightening properties. Reap the benefits of tradition and science in every application!
Image credit: @yelloskincarehq
Also read:
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